This season our fantastic full livery campaign with Pretty Little Thing have been working with their brand ambassadors such as
Maya Jama (ITV, MTV and BBC Radio 1), Montana Brown (Love Island), Kate Wright and (TOWIE) and Malika Haqq (Keeping Up With The Kardashians) and other social media bloggers and influencers.
These stars have been riding around London in our iconic pink unicorn taxis and making appearances. This has generated huge brand buzz in London and excitement as part of PLT’s ‘Paint London Pink’ campaign.
— PrettyLittleThing (@OfficialPLT) June 26, 2018
Overall, the Pretty Little Thing campaign have marked itself in one of the most recognizable Out Of Home campaigns on the streets of London. @OfficialPLT #Taxi4PLT competition where people who post a picture of PLT Taxi can win £150 vouchers which generated massive social media turnout with hundreds of entries and millions of social media impressions across Facebook, Instagram, Twitter and Pintrest.
Sherbet Media are delighted to be working with Pretty Little Thing and our friends at Mirabelle Communications.
Look out for some more celebrities and surprises across London this season.